If you're thinking of switching from digital to offset printing, consider these benefits of this process. Offset printing offers rich, accurate color and is far less expensive than digital printing. Offset printing is also fast, flexible, and dynamic. Read on to learn more. Offset printing offers rich, accurate color and can accommodate a variety of decorative effects. Find out which ones are best for your next project. Here are five reasons to switch to offset.
Offset Printing is a Traditional Printing Method
Offset printing is an age-old method of creating printed materials. While digital printing is more cost-effective and can produce high-quality results for low-volumes, offset printing is still the method of choice for packaging with large print runs. It can even be used to elevate folding cartons. Here are some reasons why you should use offset printing for your packaging. Listed below are just a few of the advantages of this type of printing.
Offset printing uses solvent-based inks that dry slowly and let the paper absorb them. Because of this absorption process, colors appear less vibrant than they might be on a coated sheet. Consequently, printers refer to this absorption process as dry back. Uncoated stocks tend to show the dry back more dramatically. This process is more efficient for packaging materials, especially for branded products.
It is More Cost-Effective Than Digital Printing
The use of digital printing for packaging is becoming more prevalent among e-commerce brands, as this process is inexpensive and easy to use. The use of digital printing can also be cost-effective for prototyping, and the digitally-printed prototype can later be produced in large quantities using lithographic printing. Digital printing offers many advantages over lithographic printing, including the possibility of reducing set-up and setup costs, which are vital to any business.
While digital printing can be more costly than offset printing, this method is typically best suited for small-scale runs and customized products. It also makes use of variable data printing, which enables more personalized customer engagement. Compared to offset printing, digital printing is more flexible and has fewer moving parts, making it a more flexible process than offset printing. Using digital printing for packaging also allows you to customize the packaging to accommodate variable data such as product names and prices.
It Produces Rich, Accurate Color
Offset printing offers high-quality and rich color. Its precise ink control maintains sharp details. It is a versatile printing method that accommodates a range of decorative effects and works well in large or small quantities. Offset printing is an excellent choice for many packaging applications due to its high-quality, high-volume output, and flexibility. It is also a cost-effective solution for high-volume print runs.
CMYK values are used to accurately reproduce colors on the printed page. In the offset printing industry, there are two methods for producing black: standard black and rich black. Standard black uses only black, while rich black utilizes the colors cyan, magenta, and yellow. Aside from producing rich color, offset printing processes also have UV varnish and 4/1 printing options. However, when it comes to black, it is essential to calibrate your printing press for rich black.
It Accommodates a Variety of Decorative Effects
Offset printing is the oldest form of commercial printing, relying on a series of etched aluminum plates attached to a cylinder and an ink transfer process to reproduce the image. The process can use up to eight colors and can accommodate an extended gamut for a perfect match with custom spot colors. Digital printing has made the process more affordable and versatile, but offset printing is still the preferred method for many applications.
Color-Logic's innovative decorative effect system uses clear films, metallic inks, and translucent substrates to produce stunning, dramatic effects. The technology integrates seamlessly into any production workflow, enabling designers to easily create high-quality decorative effects for their products. Leo Luxe will demonstrate some of its latest luxury packaging concepts at various industry events including easyFairs Packaging Innovations in London and Luxe Pack New York.
It is Environmentally Sustainable
The use of bio-derived renewable materials in offset printing and packaging is an effective way to reduce the environmental impact of printed products. Inks that are made from soy are one example. In fact, almost any plant material can be used to make ink. Another focus area is coatings. Companies like Sun Chemical are working to develop environmentally friendly coatings with low migration. Ultimately, this will reduce the impact of offset printing and packaging.
In addition to bio-based inks and 100 percent recycled paper, offset printing and packaging can help brands stand out from the crowd. In fact, it's estimated that more than one-third of consumers are interested in sustainable packaging. Although it can be expensive, offset printing and packaging made of FSC-certified paper and compostable materials will be more environmentally friendly than conventional paper and packaging. Furthermore, companies that are committed to achieving sustainability will benefit from longer-term growth.